I was up on a friends roof the other day and took this photo of the Rosslyn Hotel sign. Aside from the obvious interest in typography I have always found these signs to be much more romantic than the gaudy vinyl monstrosities you see on the sides of buildings now-a-days. There are quite a few down Wilshire and a handful in the downtown area. If you want to see more check out toomuchfire on Flickr.
Tags: Design, downtown, letters, logo, los angeles, photos, sign art
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